Mahou San Miguel
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Moving Forward Together

2022 statement of non-financial information
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Mahou San Miguel

Letter from the
chairman

Together, we continue moving forward
José Antonio Mahou Herráiz

Since its beginnings in 1890, Mahou San Miguel has been motivated by a sense of responsibility to generate a beneficial impact on people and on the planet, and by the desire to do things well across the value chain.

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Mahou San Miguel

About mahou san miguel: the commitment of a
leader

We’re an independent, 100% Spanish, family-owned beverage company and a leader in the brewing sector in Spain. We also have a solid international presence, a strong sense of social responsibility and a determination to have a positive impact with every one of our actions.

Mahou San Miguel
Turnover
1,743.32
million euros
Main
investments
121.46
million euros
Sales
volume
20.9
million hectolitres
Investment in
social action
3.1
million euros
Contribution to the
spanish economy
1,535.7
million euros
Team
4,068
people
Mahou San Miguel

We created
shared value

In 2022, we once again demonstrated our firm commitment to the role we want to play in society: that of promoting the advancement and well-being of communities we belong to, as well as that of our customers, distributors, suppliers and consumers.

Mahou San Miguel
Support for our
on-trade customers
197.9
million euros
1,535.7
Billion euros contributed
directly to the spanish
economy
93%
Domestic raw
materials
880.1
Million euros for
acquiring goods and
services
+140,000
Indirect jobs
generated through our
activities
2,633
Suppliers
of which 91% are spanish

Since the start of the pandemic, we have spent over 583 million euros to speed up reactivation of the ontrade sector

Mahou San Miguel
AECOC

Our company, again recognised as the most efficient brewer in its logistics processes

Mahou San Miguel
Mahou San Miguel

We had a
positive impact

We want to contribute in a significant way to progress, and we are motivated by the responsibility to ensure that every one of our actions has a positive impact on our community, generating well-being for people and the planet. We work every day to make sustainability more tangible across our value chain, based on what is important for people.

Vamos 2030

In this first year of “VAMOS 2030”,
we focused on
energy efficiency

Mahou San Miguel

Committed to
the 2023 agenda

The 17 Sustainable Development Goals (SDG) approved by this organisation and their 169 targets are aimed at improving life for people and the planet by 2030.

Mahou San Miguel

We worked together for
social and economic progress

In 2022, we continued promoting the on-trade sector and supporting our customers and collaborators. That’s why we launched the Terrazas de Impacto Positivo [Terraces with Beneficial Impact]: These terraces are made with 100% recycled and recyclable materials from suppliers close-by.

Mahou San Miguel

Fundación
Mahou San Miguel

Since the founding of our Company in 1890, we have been very actively involved in the society we are part of in order to contribute to its development. Since 2013, we have been channelling all this social action through the Mahou San Miguel Foundation, with the firm commitment of promoting the value of people.

Mahou San Miguel

For a more Social, healthy and
sustainable lifestyle

We are already feeling the effects of climate change, and Mahou San Miguel is committed to contributing to its mitigation. To that end, in 2022 all of our actions were informed by responsible use of natural resources and the goal of reducing the impact of our activities on the environment.

Protection of the
natural environment

We are already feeling the effects of climate change, and Mahou San Miguel is committed to contributing to its mitigation. To that end, in 2022 all of our actions were informed by responsible use of natural resources and the goal of reducing the impact of our activities on the environment.

We reduced
our consumption of
natural resources
Mahou San Miguel

We have very specific objectives defined to defend the natural habitat and responsibly manage resources.

We moved forward in
energy efficiency
Mahou San Miguel

Throughout 2022 we made progress with various energy efficiency projects that consolidated our leadership in this area.

We promoted the
sustainable and efficient
mobility of our fleet
Mahou San Miguel

At Mahou San Miguel we promote efficient and 100% sustainable mobility for our fleet.

We promote
biodiversity
Mahou San Miguel

We are spreading the message of the importance of protecting our natural surroundings.

We worked to reduce
our environmental
impact
Mahou San Miguel

We are committed to being carbon neutral in our production centres by 2030 and the entire value chain by 2040.

People: the essence
of who we are

Mahou San Miguel employees are the essence of what we are: a leader in the beverage industry and an independent, 100% Spanish company that has been creating quality jobs for over 130 years. We firmly believe in the value of people and undertake specific initiatives to develop our professionals, working to ensure their occupational, physical and emotional well-being.

Merco
Mahou San Miguel

Our workforce
in figures

4,068
employees:
1,018 women
3,050 men
94.2%
with permanent contracts
3,834
permanent contracts
933 women
2,901 men

We create quality
employment

There were 342 new hires at Mahou San Miguel last year, 76% more than in 2021, due to increased activity.

We promoted diversity,
equality and inclusion

We have an Equal Opportunities Plan and were pioneers in our sector on this issue, being, in 2010, the first company to receive the “Equality in the Workplace Seal of Distinction” from Spain’s Ministry of Equality.

We promote the health and
well-being of our employees

At Mahou San Miguel we promote physical exercise and healthy eating as lifestyle choices and have health spaces at all of our work centres.

Work-life balance and flexibility:
a priority for Mahou San Miguel

In 2022, we renewed our EFR certificate with a rating of Excellent, a score achieved by just 37 organisations worldwide.

A more highly-trained,
digital and motivated team

We promoted continuous learning and fostered a range of knowledge, as well as new skills and capacities that will enable us to successfully address the new challenges ahead of us.

Mahou San Miguel

Brands
that unite us

In 2022 our brands never stopped innovating and developing new propositions and experiences that contributed to creating moments of unity and connection to improve people’s lives. This consolidated our position as a leading Spanish beverage company that builds innovative, top-quality brands, products and experiences, both inside and outside Spain.

We continued promoting innovation with differential products

More than 3% of our total sales in 2022 came from innovation, and we maintained our leadership with new products that add value to the category, as well as for our consumers, distributors and customers.

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Mahou San Miguel

We connected with
our consumers

We gave value to bars as a meeting point through the Webar project, an initiative of our Mahou brand that allowed us to reassert the importance of the social aspect of on-trade establishments through leisure activities and fun in different locations across the country.

FOR ANOTHER YEAR, OUR BRANDS SURPRISED OUR CONSUMERS WITH MUSICAL, SPORTING, GASTRONOMIC AND CULTURAL EVENTS.

Major brands, major campaigns

Through television, digital media and outdoor advertising, our iconic brands continued expressing their spirit and once again inspired us with communication campaigns that enabled us to reach customers and consumers.

MarcasPlay

SPARKLING SOLÁN DE CABRAS,
UNEXPECTEDLY CRISP

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SAN MIGUEL’S
MAGNIFICENT SIDE

MarcasPlay

MAHOU, A PLACE
FOR GETTING TOGETHER

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MAHOU 0,0 TOSTADA, A TASTE THAT
CHALLENGES PRECONCEIVED NOTIONS

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ALHAMBRA,
A MASTER OF TIME

Our product range

Mahou San Miguel

Our family of products is made up of over 65 top-quality Spanish and international brands and a total of 127 varieties. These include the iconic Mahou Cinco Estrellas, San Miguel Especial and Alhambra Reserva 1925; the craft brand Founders; and the Solán de Cabras natural mineral water brand; as well as innovative and category-creating ones in our country like San Miguel 0,0, Mahou 0,0 Tostada and Mahou Barrica.

Mahou San Miguel

Everyone’s
future

We left behind a 2022 marked by multiple challenges and the volatility of an environment that obliged us to pay very close attention to day-to-day operations and be more agile and courageous in our decision-making. The lessons learned in the pandemic years have enabled us to be better prepared to manage the business in times of uncertainty and have strengthened the commitment of our shareholders to the long-term vision that has always characterised this Company.

2022 non-financial information statement

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